Sunday, February 24, 2013

Zen: Mix up

 Vivienne Westwood at Zen

 R.E.D Valentino at Zen

Talking about shopping in Bangkok is not complete without visiting Zen, a local luxury department store which is actually owned by Central Department Store. In my opinion, Zen is tend to have younger and trendy feeling rather than Central, in this case I compare to Central Chidlom. It is located at Central World, the biggest shopping mall in Thailand, and becomes one of the anchor department store. The window display of Zen is of course very spacious and the VM team works very excellently. The feeling and aura of the display is surprisingly modern with minimal decor and luxurious touch. The mannequins are also look special with elongated proportions of legs and other body parts. Chinese New Year celebration is still in the air when I visited this dept. store but it is exposed modernly and fused with Western style. Besides the display of Zen, there are also window displays of some brands that have shop in shop concept. They are Vivienne Westwood that features a grey door and two mannequins in each, also R.E.D Valentino that always use marionette-like mannequins.

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