Hong Kong: the facade

 

The Landmark

Hong Kong is the heaven and must-visit destination for the true shopaholics. It becomes the home for the big flagship stores of luxury fashion brands like Hermes, Chanel, or Louis Vuitton and event the fast fashion chain like H&M or Zara. Among the high skyscrapers building of office and economic centers, hotels, and residential, emerge the glamorous boutiques and stores with sparkling facades that will attract passer-by from day until night times and from the city center until the airport point.

 

Canton Road

Peking Road

 Ashley Road

Hong Kong International Airport Terminal 1

Prada: Artistic commercial

Mannequins pose

 Prada

 

Ermenegildo Zegna

 Dior

One element that is impossible not to be associated with window display is the existence of the mannequins. There are many design, type, look, color of them and can be arranged to do certain poses just standing in the middle of the properties. Prada's mannequins are acting very femininely but still elegance. Zegna's male mannequins are 'trapped' in a mirrored cage or boxes yet they still look cool but somehow too metrosexual. Talking about the size, Dior use a very tiny mannequins, can be called a doll too actually, besides her life size mannequins as usual.

Prada: Furry season

 Pavilion

 Suria KLCC

Sasha Pivovarova, a Russian young-mother supermodel, makes a come back after her pregancy hiatus by starring Prada's Cruise 2013 campaign. She looks as gorgeous and fabulous and, of course, skinny as always. Lounging in furry sofa and wearing sporty chic outfits with sparkling crystal details, she makes the collection look more bright. Her pose and the props used on the images are now translated excellently into a window display design. The result might be less luxurious looking compared to other brand's Christmas window display. However, it shows that Prada always stands in its core value and even step fast forward among others.